Why Takezō


We Believe that a measure of greatness is the number of 'masters' that one has left behind, and not just what the individual has achieved by themselves.


Takezō was born Miyamoto Musashi during Japan’s Edo period (1603-1868) and was to become the greatest swordsman of the period. Musashi was what today we may call a problem child. He was a self-trained sword fighter who won his first duel at the age of 13 by killing a renown Samurai. Musashi spent much of his life travelling (wandering) throughout Japan, challenging Samurai warriors to duels in an effort to prove himself. Overall, he won sixty duels in his life, some against multiple enemies.

Musashi is credited as the founder of the Niten-ryū style of swordsmanship and the author of ‘The Book of Five Rings’, a book on strategy, tactics, and philosophy that is still widely read and referred to this day. Ultimately Musashi, later in his life, recognized by training others and through his writing, that his greatest mark on the world would be the “masters” he created rather than the number vanquished adversaries.

 Our Guiding Principles:


  1. Know The Way
  2. Be deliberate
  3. Know what success looks like
  4. Pay Attention to the details
  5. Never compromise quality
  6. Push the limits with your experiences: fail fast, fail forward
  7. Take ownership and get it done
  8. Know when to lead & when to follow
  9. Be curious, innovate, and constantly improve
  10. Build trust: be authentic, transparent, and operate with integrity
  11. Challenge yourself, team(s), and process, in the pursuit of excellence
  12. Listen, communicate, collaborate, & build high performing teams focused on the mission and strategy
  13. Be passionate, courageous, and make a positive impact
  14. Inspire passion, adventure, and have fun

"Determine that today you will overcome yourself of the day before, tomorrow you will win over those of lesser skill, and later you will win over those of greater skill."